Google Adwords. SEM Campaigns Made Simple.

SEM (Search Engine Marketing), offers the possibility to create advertising campaigns per click on Internet using search engines such as Google. These tools are offered by the engines themselves to advertise on their search media or content networks.

In recent years, these powerful tools with global reach have enabled people to quickly get to know brands and services through the web. Using the right optimization, companies can gain a more efficient and faster ROI in their campaigns. SEM can raise traffic for a page via what is known as paid traffic.

Brand Strategy. Stand Out From The Crowd.

Brand strategy, by definition, is a long term inter-departmental plan for a brand to achieve specific, pre-defined goals. A successful brand strategy must be well-designed and executed across all business functions, with the capacity to improve consumer experience, competitive advantage and financial performance.

There is much debate about how exactly an organisation should begin to develop a brand strategy. Some strategies naturally evolve over time, some are outsourced to external agencies and others are defined internally at an early stage in the business lifecycle.

Rank Your Local Business. Local SEO.

Local SEO is exactly as it sounds. It’s the practice of optimising your online presence to increase search engine visibility with local users.

Google’s ‘Local Pack’ is the holy grail of local SEO. You’ve seen those three businesses that appear in the box at the top of the search page along with a map and dropped pins… Well, unsurprisingly, they get more clicks and more customers than any links that appear lower down the page.

Web Analysis. SEO Analysis Service.

Website analysis is the practice of testing and analyzing a website’s performance in relation to SEO, speed, competition, and traffic.

Any site can benefit from some form of website analysis if the results are then used to improve it—for example, by reducing page size to increase overall speed or optimizing a landing page with lots of traffic for more conversions.

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